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Dr. Sachin Sinha

Associate Professor, Marketing

sachin.sinha@sharda.ac.in

About

In his career spanning 22 years, Dr Sachin Sinha has served on the faculty at different business schools and also worked in the field of corporate communications. His doctoral research is on the role of psychographics in consumer behavior. His areas of interest include consumer psychology and marketing communications

Experience
  • 22 Years
Qualification
  • Ph.D
  • MBA
Research

  • 22 research publications and one book

Area of Intrest

  • Consumer psychology and marketing communications