The post-graduate mass comm. and design programmes at Sharda University introduce students to the various fields of design and mass communication. The programmes are a perfect blend of theory and practical work designed to stimulate the creative muscles. As the coursework advances the students realise the importance of developing critical and lateral thinking, employed intelligently in crafting communication.
In addition to this, the students study and undergo training in various domains like reporting and writing for print media, feature writing, photography and photojournalism, advertising and public relations. The programmes also lay focus on areas like web journalism, event management, anchoring and electronic media production, film studies, media law, print design, radio journalism, media management and research to gain industry knowledge.