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BBA - Entrepreneurship & Family Business

BBA - Entrepreneurship & Family Business

Sharda School of Business Studies (SBS)

  • Programme Code

    SBS0134

  • Level

    Graduate

  • Duration

    3 Years

About the Programme

BBA Entrepreneurship & Family Business is a three-year undergraduate programme offering an array of courses keeping the latest developments of the industry in mind. It aims to train the students to have an entrepreneurial mindset or to start their entrepreneurial venture in the future. The bouquet of subjects included in this programme is Social Entrepreneurship, MSME and Family Business, Financing of New Ventures, Working Capital Management and Innovation and Creativity to name a few.

The programme explores a range of different perspectives on entrepreneurship and the activities undertaken by different entrepreneurs. The long-term purpose of this programme is to help students develop an understanding of attitude and skills to create and implement “the new enterprise.”

The teaching pedagogy has been designed to support the objectives mentioned above and includes live projects rigorous case discussions concept-based lectures to name a few.

The Program Educational objective of the BBA of SBS is:

  • PEO1: To provide students with basic theoretical knowledge and understanding of organizations, their management and the environment in which they operate.
  • PEO2: To provide students with the first-hand experience of a managerial and/or management-related role and of how organizations operate in practice.
  • PEO3: To provide students with an integrated understanding of the important functions within management and the way in which they interact and acquire new skills.
  • PEO4: To develop students' critical analysis of and reflection upon management issues and their ability to undertake serious, deep and well-rounded research in selected areas.
  • PEO5: To prepare students for a career in management or management-related fields and develop their capability to contribute to society at large.
  • PEO6: To enhance students' lifelong learning skills, communication skills and personal development.

Program Outcomes (PO’s)

  • PO1: Ability to apply the knowledge of business and management concepts to address the various managerial issues and complex problems by investigating and analyzing the problem’s situation and context.
  • PO2: Understand the impact of professional business decisions and solutions in the societal and environmental context and also demonstrate knowledge towards sustainability.
  • PO3: Demonstrate thinking skills, creativity and innovation orientation in understanding and addressing the issues relating to the global business environment.
  • PO4: Apply ethical policies and practices of the profession to be socially responsible and ethical management professional.
  • PO5: Exhibit leadership behavior, interpersonal & cross-cultural skills, communication skills and a commitment towards lifelong learning.
  • PO6: Apply and practice their entrepreneurial knowledge, skills, and traits to become self-employed and job creators.

Program Specific Outcomes (PSO’s)

  • PSO1: To develop conceptual, analytical and rounded knowledge of the business world in sync with the recent developments across global markets.
  • PSO2: To enable students in making informed decisions while understanding the Intricacies of competition and ever-growing impact of technology on business.

This course is for individuals who...

strive to achieve something of their own and have acute attention to detail are an optimal fit for this programme. This programme will benefit anyone looking for identifying new business opportunities by using cutting-edge analytical tools and problem-solving skills.

Students who are looking for...

identifying, analysing and evaluating global and local business opportunities creating new independent business ventures or developing and understanding innovation in a highly competitive business environment. Anyone looking for a fulfilling career by transforming their innovations into economically beneficial goods or services is an ideal fit for this programme.

Course Fee

For National Students
1st Year 240000 2nd Year 247200 3rd Year 254616
For International Students
Fee Per Semester Fee Per Year
NA 3600**

Programme Structure

S. No.

Subject Code

Subjects

Credits

1

BST1101

Principles & Practices of Management

4

2

EVT1129

Environmental Education (To be adopted from SBSR)

2

3

BST1103

Business Mathematics

4

4

BST1203

Marketing Management

3

5

BSP1105

Business Etiquette

3

6

BSP1106

Business Communication-1

2

7

BSP1107
BSP1108
BSP1109
BSP1110

Digital Health
Indian Dance
Dramatics
Music

2 each (one to be opted)

TOTAL CREDITS

20

S. No.

Subject Code

Subjects

Credits

1 BST1201 Human Behavior & Organization 3
2 BST1208 Financial Accounting 3
3 VAC IKS (To be adopted from SHSS) 2
4 VAC Mulaya Pravaha (To be adopted from SHSS) 2
5 BST1104 Business Statistics 3
6 BST1204 Foundations of Mind-Body Alignment 3
7 BSP1206 Business Communication - 2 2
8   NPTEL / SWAYAM - MOOC 2
TOTAL 20

*MOOC as per SU Guidelines

S. No.

Subject Code

Subjects

Credits

1

BST2301

Business Economics

3

2

 

Indian Language - Hindi

2

3

BST2302

Business Research Methods

3

4

BST2303

Cost and Management Accounting

4

5

BST2304

Business Law

3

6

BSR2001

Research Based Learning - I

0

7

BSP2305

Management Information System

3

8

BSP2306

NPTEL / SWAYAM - MOOC

2

TOTAL CREDITS

20

*MOOC as per SU Guidelines

S. No.

Subject Code

Subjects

Credits

1

BST2401

Human Resource Management

5

2

BST2402

Entrepreneurship and Startup Ecosystem

4

3

BST2403

Financial Management

5

4

BST2404

Production and Operations Management

3

5

CCP4001

Community Connect

2

6

BSR2002

Research Based Learning - II

1

7

 

Abhivyakti Wellness Clinic (SHSS)

0 (Audit)

TOTAL CREDITS

20

S. No.

Subject Code

Subjects

Credits

Type of Course

CC/Minor/SEC/AEC/VAC

1

BST3501

Strategic Management

4

CC

2

BST3502

International Business

4

CC

3

BST3503

Logistics and Supply Chain Management

4

CC

4

BST3507

Talent Management

3

Major/Elective

BST3508

Financial Analytics

3

BST3504

Service Marketing

3

BST3509

Regional Economic Integration and Trade Policy

3

BST3510

Preparation of a Business Plan

3

BST3511

Total Quality Management

3

BST3512

Fundamentals of Healthcare Services

3

BSP3617

Data Analytics using R

3

5

BST3513

Business and Monetary Environment

3

CC

5

BSR3003

RBL-3

0

RP

6

BSP3506

Industry Connect (SIP)

2

SIP

TOTAL CREDITS

20

 

S. No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Type of Course

CC/Minor

/SEC/AEC/VAC

L

T

P

 

 

1.

26664

BST3601

Entrepreneurial Leadership

2

0

0

2

CC

1

26665

BST3602

Training & Development

4

0

0

4

Elective

26682

BST3619

Goods and Service Tax

4

0

0

26667

BST3604

Consumer Behaviour

4

0

0

26668

BST3605

Global Business Environment

4

0

0

26669

BST3606

Entrepreneurship Marketing

4

0

0

26670

BST3607

Operations Strategy

4

0

0

26792

BST3630

Basic Concepts of Public Health

4

0

0

26672

BST3609

Fundamentals of Information Technology

4

0

0

2

26673

BST3610

Performance & Compensation Management

4

0

0

4

Elective

26793

BST3631

Financial Planning and Analysis

4

0

0

26675

BST3612

International Marketing

4

0

0

4

 

26676

BST3613

International Trade Policy & Strategy

4

0

0

26677

BST3614

Innovation and Design Thinking

4

0

0

26678

BST3615

Logistics & Distribution Management

4

0

0

26679

BST3616

Hospital Operations Management

4

0

0

26794

BSP3632

Business Intelligence & Reporting Tools

0

0

8

3

26795

BST3633

AI in Human Resource

4

0

0

4

 

 

 

Elective

26796

BST3634

Security Analysis and Portfolio Management

4

0

0

26683

BST3620

Sales Marketing

4

0

0

26797

BST3635

Import- Export Documentation

4

0

0

26685

BST3622

Launching New Ventures

4

0

0

26686

BST3623

Legal Aspects of Supply Chain Management

4

0

0

 

26798

BST3636

Fundamentals of Quality in Healthcare

4

0

0

 

26688

BST3625

Applications of Artificial Intelligence in Business

4

0

0

4

26689

BSR3004

RBL-4

0

0

2

1

RP

5

26690

BSP3626

NPTEL/ SWAYAM- MOOC

 

 

 

3

I/ MDC

6

26799

BSP3637

Logical Skill Building and Soft Skills

0

0

4

2

AEC

TOTAL CREDITS

20

 

 
Eligibility Criteria
For National Students
  • Sr. Secondary(10+2) with minimum 55% marks.
  • Proficiency in English Communication.
  • Commerce/Mathematics as a subject at Sr. Secondary level.
For International Students The eligibility criterion for all programs for international applicants is minimum 50% in the qualifying examination and having studied the pre-requisite subjects for admission in to the desired program.
Career path you can choose after the course
  • Franchise Operator
  • Research and Development Executive
  • Business Consultant
  • HR Officer
  • System Analyst
  • Commercial Banker
  • Trainee Telesales
  • Assistant
  • Finance Controller
  • Delivery Manager
  • Manager
  • Senior Network Administrator
  • Placement Coordinator
  • Small Business Owner
  • Business Consultant
  • Business Reporter
  • Fundraisers and Development Officer
  • Sales Manager
  • New Venture Developer

Students of this programme are placed in companies with an average annual package of  2.80 LPA to  3.60 LPA

Take the next step towards a career in management.

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