Dr. Sonali Srivastava

About

Media professional turned academician Dr. Sonali Srivastava has a vast experience of over two decades. Her field of specialization is Radio, TV & Multimedia Production. Digital Media & Gender studies has always been her area of interest and also her Doctoral Research domain.

In the media industry, she has worked for many documentaries promotional & corporate films produced for UP Government (2013), Rashtrapati Bhawan, Delhi Metro, Ministry of Agriculture, Haier, Suzuki, IFB, Videocon & many more.  She has also been associated with the various academic & industry organizations including few like IIMC, JMI, JR Media Institute (run by Punjab Kesari), IES Bhopal, Jagran Prakashan Group, Zee News and many more.

Presently working as an Assistant Professor in the School of Media Film & Entertainment, Dr. Sonali has around 20 publications as books, book chapters and research papers  and has produced E-Content for Vyas Channels of CEC-UGC and Swayamprabha DTH Channel 05 (Prabandhan) of MoE, Government of India.

Dr. Sonali is also heading Sharda University's Suno Sharda 90.8 FM, Greater Noidas very own Community Station, where she has initiated and completed various consultancy projects (Government and Non- Government funded) for community radio under her supervision. For her diligent efforts & contribution for the awareness programme during Covid 19 Pandemic Dr. Sonali has been awarded by Partrakar Press Mahasangh and recognized by various reputed organisations like UNICEF , Room to Read and SMART Foundation . She is also awarded with “SASHAKT NARI SAMMAN”, Best Educator- Community Radio, and recognized by NISCORT for her exceptional individual accomplishments and distinguished contribution in media and education.

Experience

• 23 Years

Qualification

• Ph.D. in Journalism & Mass Communication
• Masters in Mass Communication

Award & Recognition

• Honoured with “Best Media Educator of Community Radio” at 19^th Media Excellence Award 2025.
• Recognised for the valuable contribution in academics by NISCORT at the National Media Conference 2025.
• Recognised by UNICEF for spreading awareness on Covid Appropriate Behaviours and child rights
• Awarded by Partrakar Press Mahasangh for the diligent efforts & contribution regarding the awareness programme during Covid 19 Pandemic
• Recognised by an NGO Room to Read for the active contribution during Girls Education Program Campaign 2020 #harkadambetikesang
• Awarded with Sashakt Naari Samman by Mentor and Mascot Film Federation in acknowledgement of exceptional accomplishment
• Member in the panel of external examiner in IP University

Research

Papers published

• Srivastava, S. (2025). Understanding the Impact of Media on Adolescent Identity: A Comprehensive Literature Review. The Asian Thinker, , Vol II Issue 26,pp. 150-158
• Martolia, M., Singh, S., Srivastava, S. and Updhyay, S. (2025). Enhancing Public Awareness: Media Sensitization about Polymers in daily life for Sustainable Living" in Macromolecular Symposia
• Mohammad H, A., Martolia, M. and Srivastava, S (2025)., Womens Participation in Media and Social Justice Movement. Journal of Informatics Education and Research, Vol. 5 Issue 1, pp. 2900-2912.
• Singh, A., Martolia, M. and Srivastava, S (2024). Assessing the Competence of Digital Tools in Quality Education: A Scale Development for Supporting SDG4. Journal of Informatics Education and Research, Vol 4 Issue 3, pp. 3977-3992
• Martolia, M., Singh, S., Srivastava, S. and Updhyay, S. (2023). From Vedas to Digital Era: Exploring The Role of the Indian Knowledge System in Shaping the Communication Framework of India. Shodhak, 53(2), pp. 58-63.
• Srivastava, S. and Srivastava, A. (2024). Artificial Intelligence in Transforming Journalism Practices in India. The Asian Thinker, 2 (22), pp. 54-60.
• ‌ Srivastava, S. and Martolia, M. (2023). Changing Trends in gender representations in Indian Cinema – An Analytical Study. The Asian Thinker, 1(17), pp.38–44.
• Srivastava, S., Martolia, M., Mitra, A., Rashmi, C. and Jain, L. (2023). Information Communication Technology in India – ‘A study on Grass Root Informatics (GRI) and Community Radio as a supplement to Social Media. European Chemical Bulletin, 12(Special Issue 4), pp.4240–4251.
• Girdhar, D. and Srivastava, S. (2023). Conservation and Sustenance of Natural Resources; Creating Awareness through social media amongst Rural Population in Greater Noida. Macromolecular Symposia, 407(1), p.2100354.
• Srivastava, S. (2021) ,Role of Community Radio in Health Communication: A Case Study of Suno Sharda 90.8 FM in Greater Noida, Pragyan Journal of Mass Communication, Vol 8, 31-35

Chapter in a book

• Srivastava, S. (2025). From Reel to Real: An Analysis of Environmental Documentaries in Promoting Sustainable Practices., Sustainable Practice in Media and Communication: Post Script
• Srivastava, S. (2023) In: A. Verma. and S Tiwari, eds., Bhartiya Cinema me samajik muddo ka chitran: Parivartan ke liye ek utprerak,  Cinema aur Stree Vimarsh
• Panchal K. and Srivastava, S. (2024) Exploring Multi-Cultural Pedagogy Implementation in Indian Educational Settings: A Qualitative Study Aligned with the Guidelines of NEP 2020, In: N. Sharma. And R Rana, eds., NEP-2020 A Paradigm Shift in Media Education and Ensuring Quality with the Global Framework of the G-20, New Delhi: A.K Publications
• Srivastava, S. and Rashmi, C. (2021). Exploring the Gender Digital Divide in India. In: R. Sood, V. Utpal Jha and A. Mitra, eds., Information Age: Culture, Identity & Communication. New Delhi: Yash Publications.
• Srivastava, S. and Panchal, K. (2021). Womens Mental Health and Domestic Violence in India: An Unreported Pandemic. In: Dr. D. Girdhar and Dr. A. K Pal, eds., The New Normal Life after Pandemic. Delhi: Mangalam Publications
• Srinivasan, A. and Srivastava, S. (2021) Mental Health issues among women in Hyderabad during Covid 19 pandemic In: Dr. R. Sood and Dr. Mukta. Martolia, eds Higher Education Institutions and Community Engagement. New Delhi: Yash Publications.
• Srivastava, S. (2021). Digital News Channel Scope and Opportunity in Post Pandemic Er. In: A. Chawla and N. Bhushan, eds., Opportunities in media Industry post Covid-19 pandemic Volume II. Delhi: Clever Fox Publishing.

Book published

• M.A. (Journalism and Mass Communication) Semester - I Reporting, Bharathiar University, co-authored by Dr. Vinit Utpal Jha and Dr. Mukta Martolia (2023), published by Vikas Publishing House Pvt Ltd
• Digital Media for Learners, co-authored by Dr. Amit Chawla & Ms. Sayini Chawla and published by KD publication

Certifications

• MOOC Certificate on “Advertising & Society” by Duke University on Coursera
• MOOC Certificate on “International Women's Health and Human Rights” by Stanford University.

Area of Interest

• Radio & TV Production
• Documentary filmmaking
• Training Films
• Corporate Films
• Short filmmaking
• Digital Media
• Gender Senstization