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BBA+MBA (Integrated)

BBA+MBA (Integrated)

School of Business Studies (SBS)

  • Program Code

    00137

  • Level

    Integrated

  • Duration

    4 Years

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Average Rating : 4.0
About the Programme

BBA+MBA integrated Programme is a four year  integrated programme that equips students with the knowledge and skills in business management and imparts knowledge of the principles which are necessary for a successful career in the corporate world. This programme solidifies the base for future Business and management career goals. 
A BBA+MBA integrated degree enables candidates to enter into the field of management and teaches them various aspects that are necessary for effective business management. This programme is designed in a way to train students effectively in management education and communication skills which further inculcates entrepreneurship skills. 
To be successful in this field students must have leadership qualities decisional making skills excellent oral and written communication skills. The course methodology involves education through practical exposure in the form of projects case studies   presentations industrial visits and frequent interaction with experts from the industry through guest lectures. 
 
After completion of this programme students can opt for a range of jobs from sectors like finance marketing sales management government and education. 
 

This course is for individuals who...

Looking for developing a business insight and want to build strong business and professional skills through a holistic programme which covers all the subjects and aspects of management are an ideal fit for this programme. Strong memory and a pleasant personality are some other traits that enhance the chances of success in this field.  
 

Students who are looking for...

Building up strong business acumen and want to understand how to assess the problems that businesses face and be familiar with factors that affect the company s decision-making processes.Anyone looking for a fulfilling career by transforming their innovations into economically beneficial goods or services is an ideal fit for this program.

Course Fee
Fee Per Semester Fee Per Year
For National Students 104000 200000
For International Students 3200 6300
Syllabus

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

2. AECC

3. SEC

4. DSE

L

T

P

 

THEORY SUBJECTS

 

1.

 

 

Marketing Management-I

3

 

 

3

 

CC

2.

 

 

Basic Business Mathematics

4

 

 

4

 

CC

3.

 

 

Business Economics

4

 

 

4

 

CC

4.

 

 

Financial Accounting -I

4

 

 

4

 

CC

5.

 

 

Principle of Management

4

 

 

4

 

CC

 

 

 

 

 

 

 

 

 

 

Practical/Viva-Voce/Jury

 

6.

 

 

Total Personality Development -I

3

 

 

3

 

SEC

TOTAL CREDITS

22

 

 

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

  1. CC
  2. AECC
  3. SEC
  4. DSE

L

T

P

THEORY SUBJECTS

 

1.

 

 

Marketing Management-II

3

 

 

3

 

CC

2.

 

 

Economics Environment of Business

4

 

 

4

 

CC

3.

 

 

Organizational Behavior

4

 

 

4

 

CC

4.

 

 

Financial Accounting -II

4

 

 

4

 

CC

5.

 

 

Economics & Business Legislation

3

 

 

3

 

CC

Practical/Viva-Voce/Jury

 

6.

 

 

Total Personality Development -II

3

 

 

3

 

SEC

TOTAL CREDITS

 

21

 

 

 

 

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

2. AECC

3. SEC

4. DSE

L

T

P

THEORY SUBJECTS

 

1.

 

 

International Marketing

3

 

 

3

 

CC

2.

 

 

Basic Business Statistics

3

 

 

3

 

CC

3.

 

 

Human Resource Management

4

 

 

4

 

CC

4.

 

 

Intellectual Property Rights and Competition Law

3

 

 

3

 

CC

5.

 

 

Entrepreneurship Development

4

 

 

4

 

CC

6.

 

 

Business Communications Skills-I

3

 

 

3

 

CC

Practical/Viva-Voce/Jury

 

TOTAL CREDITS

20

 

 

 

 

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

2. AECC

3. SEC

4. DSE

L

T

P

THEORY SUBJECTS

 

1.

 

 

Marketing Strategy

3

 

 

3

 

CC

2.

 

 

Term Building and Leadership

3

 

 

3

 

CC

3.

 

 

Financial Management

4

 

 

4

 

CC

4.

 

 

Information Technology for Managers

3

 

 

3

 

CC

5.

 

 

Environmental Management

2

 

 

2

 

CC

6.

 

 

Business Communications Skills-II

3

 

 

3

 

CC

Practical/Viva-Voce/Jury

 

7.

 

 

Contemporary Issue in Business

2

 

 

2

 

AECC

 

 

 

 

 

 

 

 

 

 

TOTAL CREDITS

20

 

 

 

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

2. AECC

3. SEC

4. DSE

L

T

P

THEORY SUBJECTS

1.

 

 

Quantitative Techniques for Business Decision

3

 

 

3

 

CC

2.

 

 

Managerial Economics

3

 

 

3

 

CC

3.

 

 

Industrial Relation and Labor Law

3

 

 

3

 

CC

4.

 

 

Financial Reporting & Analysis

3

 

 

3

 

CC

5.

 

 

Project Planning and management of Innovative Ventures

3

 

 

3

 

CC

6.

 

 

Cross Cultural Management

3

 

 

3

 

CC

Practical/Viva-Voce/Jury

7.

 

 

Corporate Project Report &   Presentation

3

 

 

3

 

AECC

TOTAL CREDITS

21

 

 

 

 

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

2. AECC

3. SEC

4. DSE

L

T

P

THEORY SUBJECTS

 

1.

 

 

Research Methodology

3

 

 

3

 

CC

2.

 

 

Operational Research

3

 

 

3

 

CC

3.

 

 

Production and Operation Management

3

 

 

3

 

CC

4.

 

 

International Business

3

 

 

3

 

CC

5.

 

 

Organizational Change Management

3

 

 

3

 

CC

6.

 

 

Corporate Finance

3

 

 

3

 

CC

7.

 

 

Managerial Accounting Business Decision

3

 

 

3

 

CC

8.

 

 

Corporate Law

3

 

 

3

 

CC

Practical/Viva-Voce/Jury

 

9.

 

 

Employability Skill Development-I

3

 

 

3

 

SEC

TOTAL CREDITS

27

 

 

 

 

S.

No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

2. AECC

3. SEC

4. DSE

L

T

P

THEORY SUBJECTS

 

1.

 

 

Introduction to Business Analytics

3

 

 

3

 

CC

2.

 

 

Spcl1(1st Paper)

3

 

 

3

 

DSE

3.

 

 

Spcl1(2nd Paper)

3

 

 

3

 

DSE

4.

 

 

Spcl1(3rd  Paper)

3

 

 

3

 

DSE

5.

 

 

Spcl2(1st Paper)

3

 

 

3

 

DSE

6.

 

 

Spcl2(2nd Paper)

3

 

 

3

 

DSE

7.

 

 

Spcl2(3rd  Paper)

3

 

 

3

 

DSE

Practical/Viva-Voce/Jury

 

8.

 

 

Employability Skills Development2

3

 

 

3

 

SEC

9.

 

 

Summer Training Report & Presentation

4

 

 

4

 

AECC

TOTAL CREDITS

28

 

 

 

 

S.No.

Paper ID

Subject Code

Subjects

Teaching Load

Credits

Core/Elective

Pre-Requisite/

Co Requisite

Type of Course:

1. CC

  2. AECC

  3. SEC

  4. DSE

L

T

P

THEORY SUBJECTS

 

1.

 

 

Spcl1(1st Paper)

3

 

 

3

 

DSE

2.

 

 

Spcl1(2nd Paper)

3

 

 

3

 

DSE

3.

 

 

Spcl2(1st Paper)

3

 

 

3

 

DSE

4.

 

 

Spcl2(2nd Paper)

3

 

 

3

 

DSE

5.

 

 

Strategic Management

3

 

 

3

 

CC

Practical/Viva-Voce/Jury

 

6.

 

 

Dissertation Report & Viva-Voce

6

 

 

6

 

AECC

TOTAL CREDITS

21

 

 

 

 


 
Eligibility Criteria
For National Students
  • Sr. Secondary(10+2) with minimum 50% marks.
For International Students The eligibility criterion for all programs for international applicants is minimum 50% in the qualifying examination and having studied the pre-requisite subjects for admission in to the desired program.
Career path you can choose after the course
  • Human Resources Manager
  • Training Manager
  • Operations Manager
  • Distribution Manager
  • Accountants Executive
  • Marketing Manager
  • Trade Manager
  • Sales Representative
  • Import/Export Agent
  • Finance Manager
  • Consultant
  • Financial Analyst
  • Business Development Executive
  • Project Manager (IT)
  • Data Analyst
  • SAP Consultant
  • HDFC
  • HSBC
  • CitiBank
  • Barclays
  • TATA Consultancy
  • Oracle
  • Adobe
  • ICICI
  • HCL Technologies
  • Deloitte
  • Blackrock
  • Amazon
  • Vodafone
  • Airtel
  • Hexaware
  • Idea Cellular
  • GRAIL Research
  • Tech Mahindra
  • ITC Hotels
  • Hyundai Motors India Ltd.
  • Mahindra & Mahindra
  • Tata Technologies
  • Samsung
  • Genpact

Take the next step towards a career in management.

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