About the Programme
Bachelor of Design in Digital & Communication Design is a four-year undergraduate programme that involves the use of visual & audio language and culture to translate a design into tangible forms that capture people’s imagination and entertain them. The Design Communication programme encompasses typography, print design, data mapping, motion, sound, and spatial & environmental graphics.
Students under this programme learn art, design and the appropriate technologies for conveying a visual message. The coursework of the programme includes the development of artistic skills, computer studies, design methodologies, advertising, marketing and visual media. Aspirants are equipped to cope with the challenges of communicating in the constantly evolving world of new media and communications technology.
Along with the fundamentals of design, the programme enables the learners to imbibe techniques and skills which prepares them for a variety of roles in the Digital & Communication Design industry.