About the Programme
B. Des Industrial & Product Design is a four-year undergraduate programme intended to create professionals with knowledge and skills in creative design, engineering and business studies. The programme help students to develop knowledge of product design methods such as fluid flow, sketching and computer-aided design, power and energy, and materials selection that is both functional and appealing. Under this programme, students gain a practical understanding of the product design lifecycle, beginning from idea generation to prototyping and commercialisation.
The main objective of the programme is to equip students with the skills to create new products that stimulate business and contribute to the upkeep of the welfare of communities. As the semesters' progress, students are allocated projects to plan for and participate in presentations and collaborative problem-solving.